Numbers growing steadily for the exhibition industry

Dizzying numbers for the exhibition industry worldwide, that after the contraction recorded in the first years of economic crisis, is gradually beginning to go back on path.

According to a survey carried out by UFI, in the world there are 30,700 trade shows per year equal to 103 millions of sqm of net exhibition space, 2,8 millions of direct exhibitors and 260 millions of visitors.

The annual turnover, estimated by the consultant society Amr International, is around 27 billion of dollars.

Figures which testify the strategic importance of a sector that has as its aim to help companies to increase their business, by matching supply with demand and by multiplying the contact opportunities and the commercial growth. A unique showcase for the launch of new products or the strengthening of its historic brands.

Is in this scenario that makes its entry into the worldwide market FairAdvisor, the only portal that gives the possibility to companies (exhibitors and visitors) to review for the trade fairs they have taken part, becoming reliable witnesses of an experience lived on the field.

Experience that becomes the best guarantee to help the others to plan their participation to a trade fair, both  in terms of visitors or by reserving an exhibition area.

With FairAdvisor, every user can become a true star, telling firsthand his/her experience at the show and leaving his/her own indelible trace.

Today, the trade fair' organizers have a valuable ally: FairAdvisor!

What are the elements that influence participation in a fair, both as a visitor and exhibitor?

Knowing this answer, especially for the trade fairs organizers, is of fundamental importance. Knowing how the choices of their target are orientated helps in fact to maximize the potential of the shows, which you work for months making them more effective.

Today, who organizes trade fairs, have a valuable ally, a new tool to refer to. It is FairAdvisor, the first portal that allows trade exhibitors and trade visitors to review any fair in the world they have taken part.

Knowing and discovering in advance what participants of "their own" exhibitions think and say may become a precious tool that the organizers can take advantage to make the best choices and satisfy their  customers.